Tracy Geist leads industry marketing at AWS for Media & Entertainment, Games, and Sports and has a passion for storytelling that spotlights the thought leaders shaping the future of entertainment. Having guided successful global teams and organizations and cultivated emerging talent in the technology space for more than 30 years, she defines and drives business initiatives and builds strong relationships that translate to the bottom line. Prior to AWS, Tracy held leadership roles in strategy, business development, marketing, and partnerships at EditShare, Cisco, Nagra/OpenTV, and Oracle.
